The people behind the scenes are what make each business different. Long gone are the days of chin-on-your-fist head shots and using stock images to fill your websites. Authenticity reigns. We've tossed hiding unique personalities in favor of celebrating the individual and that is pretty awesome. "Professional" no longer means "inside the box". Forget having to appeal to the masses. Forget dulling how much ass you kick. Your audience wants to know you. 

Let's do something a little different. (And maybe, even fun! GASP.)